Advertising and Marketing Degree

The advertising and marketing program at Minnesota State Community and Technical College prepare students for careers in copywriting, art direction, and brand and product management. The program focuses on the process of developing consumer audiences and moving products from producers to consumers. Program courses include: buyer behavior and dynamics, principle of marketing research, demand analysis, cost-volume and profit relationships, pricing theory, marketing campaign and strategic planning, market segments, advertising methods, sales operations and management, and consumer relations. Get more details below including other Minnesota colleges that offer advertising and marketing degrees.

Learn more by requesting information now!

Minnesota State Community and Technical College (M State)

121 W Superior St, Duluth, MN

Minnesota State Community and Technical College operates four campuses and serves near 10,000 students in credit courses per semester. MSCTC offers more than 120 career and liberal arts programs along with custom training programs through community partnerships. The fours campus locations are Detroit Lakes, Fergus Falls, Moorhead and Wadena. Additionally, MSCTC offers online courses and programs.

Academics

MSCTC boasts small class sizes and a diverse mix of programs to make the educational experience of students as engaging as possible. Each campus has its own mix of courses, history and culture; but all of them offer quality education. Vocational certificates and diplomas are offered alongside 2 year degrees, and transfer programs.

Programs of study include:

• Automotive Service Technology
• Cosmetology
• Early Childhood Education
• Phlebotomy
• Criminal Justice
• Psychology

Admissions and Financial Aid

Students interested in attending MSCTC should apply online, submit high school and college transcripts, present immunization forms if they graduated high school before 1997, schedule assessment testing for placement, register for classes at the scheduled time, and pay all tuition fees.

MSCTC offers financial aid assistance through its financial aid department, Interested students should inquire at the office and work with a representative to find the financial aid solutions that best work for him or her. All students applying for financial aid are required to fill out and submit the Free Application for Federal Student Aid (FAFSA).

Athletics

The athletics teams at MSCTC are referred to as the Spartans and are members of the National Junior College Athletics Association.

Sports offered:

• Basketball
• Baseball/Softball
• Football
• Golf
• Volleyball

Career Options for Graduates

Advertising and Promotions Managers

Description

Plan, direct, or coordinate advertising policies and programs or produce collateral materials, such as posters, contests, coupons, or give-aways, to create extra interest in the purchase of a product or service for a department, an entire organization, or on an account basis.

Marketing Managers

Description

Plan, direct, or coordinate marketing policies and programs, such as determining the demand for products and services offered by a firm and its competitors, and identify potential customers. Develop pricing strategies with the goal of maximizing the firm's profits or share of the market while ensuring the firm's customers are satisfied. Oversee product development or monitor trends that indicate the need for new products and services.

Career Outlook & Projections ()

According to the BLS, marketing managers employment is expected to grow at a rate of 9.4% from 2014 to 2024

Salary & Wages

• Duluth, MN-WI
  • Total Employment: 70
  • Average Hourly Rate: $49.09
  • Average Annual Salary: $102100

Sales Managers

Description

Plan, direct, or coordinate the actual distribution or movement of a product or service to the customer. Coordinate sales distribution by establishing sales territories, quotas, and goals and establish training programs for sales representatives. Analyze sales statistics gathered by staff to determine sales potential and inventory requirements and monitor the preferences of customers.

Source: Job descriptions, estimated salary and wages, and projected job growth are taken from the Bureau of Labor Statistics (BLS).