Advertising and Marketing Degree

The advertising and marketing program at Northwest State Community College prepare students for careers in copywriting, art direction, and brand and product management. The program focuses on the process of developing consumer audiences and moving products from producers to consumers. Program courses include: buyer behavior and dynamics, principle of marketing research, demand analysis, cost-volume and profit relationships, pricing theory, marketing campaign and strategic planning, market segments, advertising methods, sales operations and management, and consumer relations. Get more details below including other Ohio colleges that offer advertising and marketing degrees.

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Northwest State Community College

669 Broadway, Lorain, OH

Northwest State Community College (NSCC) is a public two-year college located in Archbold, Ohio with two satellite locations in Bryan and Van Wert, Ohio. Its mission is “to serve by providing access to excellent and affordable education, training, and services that will improve the lives of individuals and strengthen communities.”

NSCC has more than 7,000 students enrolled in college and workforce classes and more than 400 full-time and part-time faculty and staff. On top of its degree and certification programs, NSCC also offers non-credit classes on over 300 subjects through their Custom Training Solutions—a division of the school through the use of distance learning.

Certificate and Degree Program Fields:

• Arts & Sciences
• Allied Health & Public Service
• Business Technologies
• Engineering Technologies
• Nursing

The Student Resource Center offers Career Services, Education Planning, Accessibility Services, NSCC Library, Student Activities, Transfer Advise, and Tutoring Services. Other student services include child care, student organization, intramural athletics, and access to the fitness room.

Students are encouraged to meet with a NSCC Transfer Coordinator to design a schedule and ensure that classes transfer seamlessly into a chosen bachelor’s degree program.

View detailed tuition information on NSCC’s Tuition & Fees can be found by accessing their primary web portal.  New students can also apply online or request information from the school by simply requesting information from NSCC from this page to save time and energy.

Students Enrolled in the Advertising and Marketing Program

Get more details below regarding enrollment, academics, and school demographics. Northwest State Community College offers an associate's degree program in advertising and marketing.

Students by Gender (2019)

Students by Race (2019)

Source: IPEDS Survey 2012-2020: Data obtained from the US Dept. of Education's Integrated Postsecondary Education Data System (IPEDS). Data may vary depending on school and academic year.

Career Options for Graduates

Advertising and Promotions Managers

Description

Plan, direct, or coordinate advertising policies and programs or produce collateral materials, such as posters, contests, coupons, or give-aways, to create extra interest in the purchase of a product or service for a department, an entire organization, or on an account basis.

Marketing Managers

Description

Plan, direct, or coordinate marketing policies and programs, such as determining the demand for products and services offered by a firm and its competitors, and identify potential customers. Develop pricing strategies with the goal of maximizing the firm's profits or share of the market while ensuring the firm's customers are satisfied. Oversee product development or monitor trends that indicate the need for new products and services.

Career Outlook & Projections ()

According to the BLS, marketing managers employment is expected to grow at a rate of 9.4% from 2014 to 2024

Salary & Wages

• Cleveland-Elyria, OH
  • Total Employment: 1
  • Average Hourly Rate: $60.52
  • Average Annual Salary: $125870

Sales Managers

Description

Plan, direct, or coordinate the actual distribution or movement of a product or service to the customer. Coordinate sales distribution by establishing sales territories, quotas, and goals and establish training programs for sales representatives. Analyze sales statistics gathered by staff to determine sales potential and inventory requirements and monitor the preferences of customers.

Source: Job descriptions, estimated salary and wages, and projected job growth are taken from the Bureau of Labor Statistics (BLS).