Advertising and Marketing Degree

The advertising and marketing program at Saint Paul College – A Community and Technical College prepare students for careers in copywriting, art direction, and brand and product management. The program focuses on the process of developing consumer audiences and moving products from producers to consumers. Program courses include: buyer behavior and dynamics, principle of marketing research, demand analysis, cost-volume and profit relationships, pricing theory, marketing campaign and strategic planning, market segments, advertising methods, sales operations and management, and consumer relations. Get more details below including other Minnesota colleges that offer advertising and marketing degrees.

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Saint Paul College – A Community and Technical College

226 Park Avenue South, St. Cloud, MN

Established in 1910, Saint Paul College has offered comprehensive learning opportunities to students to enhance their economic opportunity in society. Since its conception, the Saint Paul College has been teaching students a wide spectrum of programs and has been ranked as the #1 community college in the country according to Washington Monthly Magazine in 2010 and 2013.

The school is focused in collaborative learning of the student and it currently has  39 associate degree programs and 60 certificate programs. Today, the school is famous for its healthcare-related  and engineering programs. However, they are also famous for their human resource and management programs.

Saint Paul College is a 520,000 square foot campus nestled in a 30-acre land and offers great facilities to students such as an in-campus bookstore, cafeteria, veteran’s center, health and fitness facilities as well as a student center. On the other hand,  the tuition fee rate of Saint Paul College varies between $162 and $262 per credit depending on the program. However, students can still save if they apply for The Power of YOU program which is a scholarship grant unique only for Saint Paul College.

When it comes to being academically competitive, there were about 856 students who began their foundation with Saint Paul College  and have transferred to a four-year college in 2009. The school is also covered by the Minnesota Transfer Curriculum that give credit to the students’ units from Saint Paul College.

Students Enrolled in the Advertising and Marketing Program

Get more details below regarding enrollment, academics, and school demographics. Saint Paul College – A Community and Technical College has offered the following academic levels for students:

• Less Than One Year Certificate
• Associate's Degree

Students by Academic Level (2019)

Students by Gender (2019)

Students by Race (2019)

Source: IPEDS Survey 2012-2020: Data obtained from the US Dept. of Education's Integrated Postsecondary Education Data System (IPEDS). Data may vary depending on school and academic year.

Career Options for Graduates

Advertising and Promotions Managers

Description

Plan, direct, or coordinate advertising policies and programs or produce collateral materials, such as posters, contests, coupons, or give-aways, to create extra interest in the purchase of a product or service for a department, an entire organization, or on an account basis.

Marketing Managers

Description

Plan, direct, or coordinate marketing policies and programs, such as determining the demand for products and services offered by a firm and its competitors, and identify potential customers. Develop pricing strategies with the goal of maximizing the firm's profits or share of the market while ensuring the firm's customers are satisfied. Oversee product development or monitor trends that indicate the need for new products and services.

Career Outlook & Projections ()

According to the BLS, marketing managers employment is expected to grow at a rate of 9.4% from 2014 to 2024

Salary & Wages

• St. Cloud, MN
  • Total Employment: 120
  • Average Hourly Rate: $54.66
  • Average Annual Salary: $113690

Sales Managers

Description

Plan, direct, or coordinate the actual distribution or movement of a product or service to the customer. Coordinate sales distribution by establishing sales territories, quotas, and goals and establish training programs for sales representatives. Analyze sales statistics gathered by staff to determine sales potential and inventory requirements and monitor the preferences of customers.

Source: Job descriptions, estimated salary and wages, and projected job growth are taken from the Bureau of Labor Statistics (BLS).