Advertising and Marketing Degree

The advertising and marketing program at Three Rivers Community College – Poplar Bluff prepare students for careers in copywriting, art direction, and brand and product management. The program focuses on the process of developing consumer audiences and moving products from producers to consumers. Program courses include: buyer behavior and dynamics, principle of marketing research, demand analysis, cost-volume and profit relationships, pricing theory, marketing campaign and strategic planning, market segments, advertising methods, sales operations and management, and consumer relations. Get more details below including other Missouri colleges that offer advertising and marketing degrees.

Learn more by requesting information now!

Three Rivers Community College – Poplar Bluff

901 S National Avenue, Springfield, MO

Three Rivers Community College (TRCC) main campus is located in Poplar Bluff, Missouri. It has in-district centers in Doniphan, Piedmont, and Van Buren, and full-service centers in Kennett, Malden, Dexter, Portageville, Sikeston, and Cape Girardeau, Missouri. TRCC also offers courses in many high schools throughout southeast Missouri, as well as courses (and entire degree options) are available online.

TRCC Mission Statement:

Learn about what drives us to be the best, and the commitments we’ve made to ensure we succeed.

Degree Types:

• Associate of Arts (AA) Degree
• Associate of Science (AS) Degree
• Associate of Arts in Teaching (AAT) Degree
• Associate of Applied Science (AAS) Degree
• One Year Certificates
• Short Term Certificates

View a complete list of Programs of Study via the school site or simply request admissions information from this page today.

Student Services include: Academic Advising, Career counseling, on-campus job opportunities, Student Life Programs, and Student Activities

The Student Service office has established relationships with most of the colleges and universities in Missouri, but as soon as a transfer school is selected, you should contact your advisor at that institution and make arrangements in attempt to ensure a seamless transition.

Tuition:

• Three Rivers District Residents: $75.00 per credit hour
• Out of District Missouri Residents: $120.00 per credit hour
• Out of State Residents: $150.00 per credit hour.

Additional fees include fees such as distance learning, equipment rental, and course fees.  To apply online, simply follow the school link above and find out what TRCC can do for you.

Students Enrolled in the Advertising and Marketing Program

Get more details below regarding enrollment, academics, and school demographics. Three Rivers Community College – Poplar Bluff has offered the following degree levels for students:

• Less Than One Year Certificate
• Less Than Two-Year Award
• Associate's Degree

Students by Academic Level (2019)

Students by Gender (2019)

Students by Race (2019)

Source: IPEDS Survey 2012-2020: Data obtained from the US Dept. of Education's Integrated Postsecondary Education Data System (IPEDS). Data may vary depending on school and academic year.

Career Options for Graduates

Advertising and Promotions Managers

Description

Plan, direct, or coordinate advertising policies and programs or produce collateral materials, such as posters, contests, coupons, or give-aways, to create extra interest in the purchase of a product or service for a department, an entire organization, or on an account basis.

Marketing Managers

Description

Plan, direct, or coordinate marketing policies and programs, such as determining the demand for products and services offered by a firm and its competitors, and identify potential customers. Develop pricing strategies with the goal of maximizing the firm's profits or share of the market while ensuring the firm's customers are satisfied. Oversee product development or monitor trends that indicate the need for new products and services.

Career Outlook & Projections ()

According to the BLS, marketing managers employment is expected to grow at a rate of 9.4% from 2014 to 2024

Salary & Wages

• Springfield, MO
  • Total Employment: 120
  • Average Hourly Rate: $46.62
  • Average Annual Salary: $96970

Sales Managers

Description

Plan, direct, or coordinate the actual distribution or movement of a product or service to the customer. Coordinate sales distribution by establishing sales territories, quotas, and goals and establish training programs for sales representatives. Analyze sales statistics gathered by staff to determine sales potential and inventory requirements and monitor the preferences of customers.

Source: Job descriptions, estimated salary and wages, and projected job growth are taken from the Bureau of Labor Statistics (BLS).