Public Relations Degree

The public relations program at Hood College prepares students for careers as a promotions assistant, public relations specialist, and public relations manager. The program focuses on theories and methods for managing the media image of a business, organization, or individual and the communication process with stakeholders, constituencies, audiences, and the general public. Program course include: public relations theory, principles of advertising, message design, image management, special event management, media relations, community relations, public affairs, and internal communications. Get more details below including other Maryland colleges that offer public relations degrees.

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Hood College (Hood)

401 Thomas Run Rd, Bel Air, MD

Hood College, located in Frederick, Maryland, was founded in 1893 and originally known as Woman's College of Frederick. The school was established by the Reformed Church of the United States and the school received an enrollment of 83 its first year.

HC originally offered courses in liberal arts and music, but has grown over the years to offer a variety of programs and courses for aspiring students. In 1913 the school was awarded and endowment by Margaret hood through her will based on the condition that the school be renamed Hood College. The college became coeducation in 1971 when it began admitting male students.

Academics

Hood College provides a liberal arts education at the undergraduate level, as well as graduate programs with varying admissions requirements. The undergraduate program provides a variety of educational opportunities through a curriculum that requires not only courses in one's major, but elective and general education requirements that asks students to explore studies outside of their specialty. Additionally, the school offers the ability to pursue minor degrees through additional studies that confer an additional area of knowledge for the student.

Programs offered include:

• Business Administration
• Computer Programming
• History
• Environmental Studies
• Psychology

Admissions and Financial Aid

Individuals interested in enrollment at Hood College must complete the application for admission, which includes records, transcripts, test scores, and recommendations that will be reviewed by the school's admissions office. Based on the information provided, the school will make a decision regarding admissions, and notify all applicants with their results. Students who are admitted will receive additional information to prepare them for admission. Financial aid is awarded based on need as determine by the financial information a student will provide on the Free Application for Federal Student Aid (FAFSA). Aid is awarded through loans, grants and scholarships.

Students Enrolled in the Public Relations Program

Get more details below regarding enrollment, academics, and school demographics. Hood College offers a bachelor's degree program in public relations.

Students by Gender (2019)

Students by Race (2019)

Source: IPEDS Survey 2012-2020: Data obtained from the US Dept. of Education's Integrated Postsecondary Education Data System (IPEDS). Data may vary depending on school and academic year.

Career Options for Graduates

Advertising and Promotions Managers

Description

Plan, direct, or coordinate advertising policies and programs or produce collateral materials, such as posters, contests, coupons, or give-aways, to create extra interest in the purchase of a product or service for a department, an entire organization, or on an account basis.

Career Outlook & Projections ()

According to the BLS, advertising and promotions managers employment is expected to grow at a rate of 4.7% from 2014 to 2024

Salary & Wages

• Baltimore-Columbia-Towson, MD
  • Total Employment: 300
  • Average Hourly Rate: $54.38
  • Average Annual Salary: $113110

Public Relations and Fundraising Managers

Description

Plan, direct, or coordinate activities designed to create or maintain a favorable public image or raise issue awareness for their organization or client; or if engaged in fundraising, plan, direct, or coordinate activities to solicit and maintain funds for special projects or nonprofit organizations.

Career Outlook & Projections ()

According to the BLS, public relations and fundraising managers employment is expected to grow at a rate of 7.1% from 2014 to 2024

Salary & Wages

• Baltimore-Columbia-Towson, MD
  • Total Employment: 580
  • Average Hourly Rate: $54.17
  • Average Annual Salary: $112670

Communications Teachers, Postsecondary

Description

Teach courses in communications, such as organizational communications, public relations, radio/television broadcasting, and journalism. Includes both teachers primarily engaged in teaching and those who do a combination of teaching and research.

Source: Job descriptions, estimated salary and wages, and projected job growth are taken from the Bureau of Labor Statistics (BLS).