Advertising and Marketing Degree

The advertising and marketing program at Maryville University of Saint Louis prepare students for careers in copywriting, art direction, and brand and product management. The program focuses on the process of developing consumer audiences and moving products from producers to consumers. Program courses include: buyer behavior and dynamics, principle of marketing research, demand analysis, cost-volume and profit relationships, pricing theory, marketing campaign and strategic planning, market segments, advertising methods, sales operations and management, and consumer relations. Get more details below including other Missouri colleges that offer advertising and marketing degrees.

Learn more by requesting information now!

Maryville University of Saint Louis

3547 S Jefferson Ave, Saint Louis, MO

Maryville University of Saint Louis provides a variety of program options for students to assist them in their growth and development. The school is located in Saint Louis, Missouri and operated as a private institution. Enrollment at Maryville University of Saint Louis exceeds 3,700 annually.

Areas of study available at Maryville University of Saint Louis include but are not limited to:

• Health And Clinical Professions
• Business And Marketing Studies
• Education
• Visual And Performing Arts
• Psychology
• Social Sciences

Students applying for admission are generally required to submit an application, transcripts, records, standardized test scores and any requested application essays, which will then be reviewed by the admissions office. Most students admitted to Maryville University of Saint Louis score in a range of 23 to 27 on the ACT exam. An estimated 70% of all students that applied were accepted at this school, with 43% of those accepted choosing to enroll. More information regarding admissions can be found here.

The cost of undergraduate tuition is close to $25,000, but may change per year. Students are encouraged to visit the school's tuition calculator to better understand their cost of attending Maryville University of Saint Louis. Maryville University of Saint Louis may offer financial aid for students who are eligible as scholarships, grants, and loans.

Maryville University of Saint Louis has a variety of athletic programs overseen by the NCAA. Athletic programs available:

• Baseball (NCAA Division II)
• Basketball (NCAA Division II)
• Golf (NCAA Division II)
• Soccer (NCAA Division II)
• Softball (NCAA Division II)

To see a full list of academic programs offered, enrollment information, admissions information, and more, please take a look at the school's website at http://www.maryville.edu.

Students Enrolled in the Advertising and Marketing Program

Get more details below regarding enrollment, academics, and school demographics. Maryville University of Saint Louis offers a bachelor's degree program in advertising and marketing.

Students by Gender (2019)

Students by Race (2019)

Source: IPEDS Survey 2012-2020: Data obtained from the US Dept. of Education's Integrated Postsecondary Education Data System (IPEDS). Data may vary depending on school and academic year.

Career Options for Graduates

Advertising and Promotions Managers

Description

Plan, direct, or coordinate advertising policies and programs or produce collateral materials, such as posters, contests, coupons, or give-aways, to create extra interest in the purchase of a product or service for a department, an entire organization, or on an account basis.

Marketing Managers

Description

Plan, direct, or coordinate marketing policies and programs, such as determining the demand for products and services offered by a firm and its competitors, and identify potential customers. Develop pricing strategies with the goal of maximizing the firm's profits or share of the market while ensuring the firm's customers are satisfied. Oversee product development or monitor trends that indicate the need for new products and services.

Career Outlook & Projections ()

According to the BLS, marketing managers employment is expected to grow at a rate of 9.4% from 2014 to 2024

Salary & Wages

• St. Louis, MO-IL
  • Total Employment: 1
  • Average Hourly Rate: $66.57
  • Average Annual Salary: $138460

Sales Managers

Description

Plan, direct, or coordinate the actual distribution or movement of a product or service to the customer. Coordinate sales distribution by establishing sales territories, quotas, and goals and establish training programs for sales representatives. Analyze sales statistics gathered by staff to determine sales potential and inventory requirements and monitor the preferences of customers.

Source: Job descriptions, estimated salary and wages, and projected job growth are taken from the Bureau of Labor Statistics (BLS).