Advertising and Marketing Degree

The advertising and marketing program at Post University prepare students for careers in copywriting, art direction, and brand and product management. The program focuses on the process of developing consumer audiences and moving products from producers to consumers. Program courses include: buyer behavior and dynamics, principle of marketing research, demand analysis, cost-volume and profit relationships, pricing theory, marketing campaign and strategic planning, market segments, advertising methods, sales operations and management, and consumer relations. Get more details below including other Connecticut colleges that offer advertising and marketing degrees.

Post University is accredited by the New England Association of Schools and College, Inc., through its Commission on Institutions of Higher Education. The Malcolm Baldrige School of Business at Post University also is nationally accredited by the Accreditation Council of Business Schools and Programs (ACBSP).

For more information about our graduation rates, the median debt of students who completed the program, and other important information, please visit our website at, http://www.postdisclosures.com

Post University

Also known as Porter and Chester Institute

670 Lordship Blvd, Stratford, CT

Post University provides a variety of degree programs for students to guide them in their growth and development. The school is located in Waterbury, Connecticut and operated as a private institution. Post University has an annual student enrollment of around three thousand.

Areas of study offered at Post University include:

• Business And Marketing Studies
• Public Administration And Social Services
• Legal Professions And Studies
• Security And Protective Services
• Education
• Agriculture Operations

To be considered for admissions, applicants may be asked to fill out an application, write a personal statement, and submit test scores or other school records, which are then reviewed by the admissions staff. The majority of students accepted to Post University have an SAT score between 1090 to 1410, or an ACT composite score in a range of 16 to 21. This school accepts about 87 percent of students applying. Of those applicants accepted, nearly 47 percent of students registered for enrollment.

Undergraduate tuition is approximately $28,000 for the year, though it may change based on different types of circumstances. Students should visit the school's tuition calculator to find what your personalized cost of attendance would be. Housing may be available for those who wish to live on-campus at an estimated cost of $5,900 each year. Students attending Post University may be eligible for aid which is usually grants and loans.

The mascot for Post University is the "Eagles", and they participate in intercollegiate athletics through oversight by the NCAA. Available athletic programs offered may include:

• Baseball (NCAA Division II)
• Basketball (NCAA Division II)
• Golf (NCAA Division II)

Students should visit the website to obtain a complete list of areas of study, programs, admissions information, and more.

Post University is accredited by the New England Association of Schools and College, Inc., through its Commission on Institutions of Higher Education. The Malcolm Baldrige School of Business at Post University also is nationally accredited by the Accreditation Council of Business Schools and Programs (ACBSP).

For more information about our graduation rates, the median debt of students who completed the program, and other important information, please visit our website at, http://www.postdisclosures.com

Students Enrolled in the Advertising and Marketing Program

Get more details below regarding enrollment, academics, and school demographics. Post University has offered the following academic levels for students:

• Associate's Degree
• Bachelor's Degree
• Post-Baccalaureate Certificate

Students by Academic Level (2019)

Students by Gender (2019)

Students by Race (2019)

Source: IPEDS Survey 2012-2020: Data obtained from the US Dept. of Education's Integrated Postsecondary Education Data System (IPEDS). Data may vary depending on school and academic year.

Career Options for Graduates

Advertising and Promotions Managers

Description

Plan, direct, or coordinate advertising policies and programs or produce collateral materials, such as posters, contests, coupons, or give-aways, to create extra interest in the purchase of a product or service for a department, an entire organization, or on an account basis.

Marketing Managers

Description

Plan, direct, or coordinate marketing policies and programs, such as determining the demand for products and services offered by a firm and its competitors, and identify potential customers. Develop pricing strategies with the goal of maximizing the firm's profits or share of the market while ensuring the firm's customers are satisfied. Oversee product development or monitor trends that indicate the need for new products and services.

Career Outlook & Projections ()

According to the BLS, marketing managers employment is expected to grow at a rate of 9.4% from 2014 to 2024

Sales Managers

Description

Plan, direct, or coordinate the actual distribution or movement of a product or service to the customer. Coordinate sales distribution by establishing sales territories, quotas, and goals and establish training programs for sales representatives. Analyze sales statistics gathered by staff to determine sales potential and inventory requirements and monitor the preferences of customers.

Source: Job descriptions, estimated salary and wages, and projected job growth are taken from the Bureau of Labor Statistics (BLS).