Advertising and Marketing Degree

The advertising and marketing program at Regis University prepare students for careers in copywriting, art direction, and brand and product management. The program focuses on the process of developing consumer audiences and moving products from producers to consumers. Program courses include: buyer behavior and dynamics, principle of marketing research, demand analysis, cost-volume and profit relationships, pricing theory, marketing campaign and strategic planning, market segments, advertising methods, sales operations and management, and consumer relations. Get more details below including other Colorado colleges that offer advertising and marketing degrees.

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Regis University

13300 W Sixth Ave, Lakewood, CO

Regis University is a nonprofit private institution located in Denver, CO and provides a large number of educational opportunities for students. The Roman Catholic affiliation at the school is an important part of the history, education and vision that defines the school. Approximately eleven thousand students are enrolled annually at Regis University.

Students may pick from several areas of study, including:

• Business And Marketing Studies
• Health And Clinical Professions
• Education
• Liberal Arts And Sciences
• Computer And Information Sciences

To be considered for admissions, students may be asked to complete an application, write a personal statement, and submit school transcripts, which are then evaluated by admissions staff. The majority of students admitted to Regis University earn an SAT score within the range of 940 to 1180, or an ACT composite score between 22 to 27. This school accepts roughly 80 percent of applicants. Of those applicants admitted, about 22 percent enrolled. More information regarding admissions can be found here.

The cost of tuition is approximately $34,000 annually. Tuition prices may change for any number of reasons, and that is why students should visit the school's net price calculator to get a better idea of their cost of attendance. Student housing is available on-campus for students. The annual cost of housing is about $5,700. Some students at Regis University may qualify for financial aid, which is generally offered in the form of loans, grants, scholarships and work study programs.

The mascot for Regis University is the "Rangers", and they participate in intercollegiate sports through the oversight and organization of the NCAA. Sports available:

• Baseball (NCAA Division II)
• Basketball (NCAA Division II)
• Golf (NCAA Division II)
• Lacrosse (NCAA Division II)

Students should visit the school's http://www.regis.edu/ to view additional information.

Students Enrolled in the Advertising and Marketing Program

Get more details below regarding enrollment, academics, and school demographics. Regis University has offered the following degree levels for students:

• Bachelor's Degree
• Master's Degree

Students by Academic Level (2019)

Students by Gender (2019)

Students by Race (2019)

Source: IPEDS Survey 2012-2020: Data obtained from the US Dept. of Education's Integrated Postsecondary Education Data System (IPEDS). Data may vary depending on school and academic year.

Career Options for Graduates

Advertising and Promotions Managers

Description

Plan, direct, or coordinate advertising policies and programs or produce collateral materials, such as posters, contests, coupons, or give-aways, to create extra interest in the purchase of a product or service for a department, an entire organization, or on an account basis.

Marketing Managers

Description

Plan, direct, or coordinate marketing policies and programs, such as determining the demand for products and services offered by a firm and its competitors, and identify potential customers. Develop pricing strategies with the goal of maximizing the firm's profits or share of the market while ensuring the firm's customers are satisfied. Oversee product development or monitor trends that indicate the need for new products and services.

Career Outlook & Projections ()

According to the BLS, marketing managers employment is expected to grow at a rate of 9.4% from 2014 to 2024

Salary & Wages

• Denver-Aurora-Lakewood, CO
  • Total Employment: 1
  • Average Hourly Rate: $70.66
  • Average Annual Salary: $146960

Sales Managers

Description

Plan, direct, or coordinate the actual distribution or movement of a product or service to the customer. Coordinate sales distribution by establishing sales territories, quotas, and goals and establish training programs for sales representatives. Analyze sales statistics gathered by staff to determine sales potential and inventory requirements and monitor the preferences of customers.

Source: Job descriptions, estimated salary and wages, and projected job growth are taken from the Bureau of Labor Statistics (BLS).