Contact Information
General Contact
- School Code: 101420
- Phone: (718) 853-8500
- School Homepage
Admissions Office
Financial Aid Office
- Phone: (212) 463-0400
ACCEPTANCE RATE
69.42%FINANCIAL AID RATE
90%STUDENT TEACHER RATIO
13:1DEGREE OFFERED ONLINE
12FINANCIAL AID AWARD AVG.
$9,631Average Grants + Scholarship Aid Awarded to Undergraduate Students
Percent of Full-Time Undergraduates Receiving Financial Aid
Percent of Students Paying In-State Tuition vs Out-of-State Tuition
School Map
Advertising and Marketing Degree
The advertising and marketing program at Touro College prepare students for careers in copywriting, art direction, and brand and product management. The program focuses on the process of developing consumer audiences and moving products from producers to consumers. Program courses include: buyer behavior and dynamics, principle of marketing research, demand analysis, cost-volume and profit relationships, pricing theory, marketing campaign and strategic planning, market segments, advertising methods, sales operations and management, and consumer relations. Get more details below including other New York colleges that offer advertising and marketing degrees.
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Touro College
507 Ocean Parkway, Brooklyn, NY
Students Enrolled in the Advertising and Marketing Program
Get more details below regarding enrollment, academics, and school demographics. Touro College offers a bachelor's degree program in advertising and marketing.
Students by Gender (2019)
Graduates | |
---|---|
Male | 20 |
Female | 28 |
Students by Race (2019)
Graduates | |
---|---|
White | 43 |
Multiple Races | 1 |
Non Resident Alien | 4 |
Source: IPEDS Survey 2012-2020: Data obtained from the US Dept. of Education's Integrated Postsecondary Education Data System (IPEDS). Data may vary depending on school and academic year.
Career Options for Graduates
Upon completion of the Advertising and Marketing program at Touro College, most students have pursued careers in the following fields:Advertising and Promotions Managers
Description
Plan, direct, or coordinate advertising policies and programs or produce collateral materials, such as posters, contests, coupons, or give-aways, to create extra interest in the purchase of a product or service for a department, an entire organization, or on an account basis.
Marketing Managers
Description
Plan, direct, or coordinate marketing policies and programs, such as determining the demand for products and services offered by a firm and its competitors, and identify potential customers. Develop pricing strategies with the goal of maximizing the firm's profits or share of the market while ensuring the firm's customers are satisfied. Oversee product development or monitor trends that indicate the need for new products and services.
Career Outlook & Projections (
)
According to the BLS, marketing managers employment is expected to grow at a rate of 9.4% from 2014 to 2024
Salary & Wages
- Nassau County-Suffolk County, NY Metropolitan Division
- Total Employment: 1
- Average Hourly Rate: $79.89
- Average Annual Salary: $166180
- Newark, NJ-PA Metropolitan Division
- Total Employment: 4
- Average Hourly Rate: $81.89
- Average Annual Salary: $170320
Sales Managers
Description
Plan, direct, or coordinate the actual distribution or movement of a product or service to the customer. Coordinate sales distribution by establishing sales territories, quotas, and goals and establish training programs for sales representatives. Analyze sales statistics gathered by staff to determine sales potential and inventory requirements and monitor the preferences of customers.
Source: Job descriptions, estimated salary and wages, and projected job growth are taken from the Bureau of Labor Statistics (BLS).
Admission Requirements & Details
The admission details below may give you an idea of the candidates Touro College accepts. The details may include application requirements and recommendations, as well as any college or dual credits that may be transferred.
College Credits Accepted
- Dual Credits
- Life Experience Credits
- AP Course Credits
Academics & Student Services
Student Services
To support students and graduates, Touro College may provide services like:- Online classes
- Classes offered on nights and weekends
- Remedial instructional courses
- Counseling assistance
- Work study style employment
- Assisting students to find work
Intercollegiate Athletics
- Basketball