Public Relations Degree

The public relations program at University of San Francisco prepares students for careers as a promotions assistant, public relations specialist, and public relations manager. The program focuses on theories and methods for managing the media image of a business, organization, or individual and the communication process with stakeholders, constituencies, audiences, and the general public. Program course include: public relations theory, principles of advertising, message design, image management, special event management, media relations, community relations, public affairs, and internal communications. Get more details below including other California colleges that offer public relations degrees.

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University of San Francisco (SFTS)

105 Seminary Road, San Anselmo, CA

University of San Francisco provides a variety of degree programs for students to guide them in their growth and development. The school is located in San Francisco, California and operated as a private institution. The school's Roman Catholic affiliation is one of its defining characteristics and plays an important role within the school's mission. USF has a yearly student enrollment of approximately 9,600.

Students can choose from several areas of study, including:

• Legal Professions And Studies
• Business And Marketing Studies
• Psychology
• Health And Clinical Professions
• Recreation And Fitness Studies

To be considered for admissions, students may be asked to fill out an application, write a personal statement, and submit school records, which are then evaluated by the admissions committee. Either the ACT or SAT exam can be taken to apply to USF. Scores in a range of 23 to 27 on the ACT or 1550 to 1880 on the SAT are required to greatly increase your chances for getting accepted. This school accepts around 60 percent of applicants. Of those students accepted, about 17 percent registered for enrollment. More information regarding admissions can be found at usfca.edu.

The cost of undergraduate tuition is nearly $41,000 per year. Tuition prices may change for any number of reasons, and therefore students should visit the school's price of attendance calculator to identify their personalized cost estimate of attendance. Student housing is available for students, and generally costs around $9,100 for the year. Some students at this school may qualify for financial aid, which is typically provided in the form of loans, grants, scholarships and work study programs.

The University of San Francisco "Dons" have a number of intercollegiate athletic programs through participation in the NCAA. Available athletic programs offered:

• Baseball (NCAA Division I-AAA)
• Basketball (NCAA Division I-AAA)
• Track & Field (NCAA Division I-AAA)
• Golf (NCAA Division I-AAA)

Students can take a look at the school's http://www.usfca.edu/ to see additional information.

Students Enrolled in the Public Relations Program

Get more details below regarding enrollment, academics, and school demographics. University of San Francisco offers a master's degree program in public relations.

Students by Gender (2019)

Students by Race (2019)

Source: IPEDS Survey 2012-2020: Data obtained from the US Dept. of Education's Integrated Postsecondary Education Data System (IPEDS). Data may vary depending on school and academic year.

Career Options for Graduates

Advertising and Promotions Managers

Description

Plan, direct, or coordinate advertising policies and programs or produce collateral materials, such as posters, contests, coupons, or give-aways, to create extra interest in the purchase of a product or service for a department, an entire organization, or on an account basis.

Career Outlook & Projections ()

According to the BLS, advertising and promotions managers employment is expected to grow at a rate of 4.7% from 2014 to 2024

Salary & Wages

• Oakland-Hayward-Berkeley, CA Metropolitan Division
  • Total Employment: 230
  • Average Hourly Rate: $51.26
  • Average Annual Salary: $106630
• San Francisco-Redwood City-South San Francisco, CA Metropolitan Division
  • Total Employment: 580
  • Average Hourly Rate: $61.37
  • Average Annual Salary: $127660

Public Relations and Fundraising Managers

Description

Plan, direct, or coordinate activities designed to create or maintain a favorable public image or raise issue awareness for their organization or client; or if engaged in fundraising, plan, direct, or coordinate activities to solicit and maintain funds for special projects or nonprofit organizations.

Career Outlook & Projections ()

According to the BLS, public relations and fundraising managers employment is expected to grow at a rate of 7.1% from 2014 to 2024

Salary & Wages

• Oakland-Hayward-Berkeley, CA Metropolitan Division
  • Total Employment: 610
  • Average Hourly Rate: $61.21
  • Average Annual Salary: $127320
• San Francisco-Redwood City-South San Francisco, CA Metropolitan Division
  • Total Employment: 1
  • Average Hourly Rate: $66.75
  • Average Annual Salary: $138840

Communications Teachers, Postsecondary

Description

Teach courses in communications, such as organizational communications, public relations, radio/television broadcasting, and journalism. Includes both teachers primarily engaged in teaching and those who do a combination of teaching and research.

Source: Job descriptions, estimated salary and wages, and projected job growth are taken from the Bureau of Labor Statistics (BLS).